Business travellers are high-profile clients and every airline hopes to capture their business. This forms the basis of the work of a business travel manager.
Riza Perdana Kusuma (below), general manager of Garuda Indonesia (Hong Kong and Macau), thinks that the prospects for business travel are bright, as Hong Kong is one of the biggest travel hubs in Asia. "The demand is there, but the market competition is very fierce, which makes the business travel manager's job challenging," he says.
A business travel manager needs to be familiar with the operations of the airline; front-line work experience is a must, and the position also requires superlative marketing skills. "The manager needs to have excellent communication skills to pitch to clients, and strong market sense