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Show and sell yourself well
Emma Charnock
update on Friday, December 16, 2011
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To stand out when applying for a job with a top employer, candidates need to think outside the box, and highlight the skills they can contribute to increase their value.

There are a number of benefits to be gained by working for a top employer. Candidates are often exposed to opportunities that may otherwise not be available to them. This includes industry-leading training and development programmes, overseas secondments and internal promotion paths.

So how do you win that coveted role with a top employer? Simple - do all you can to stand apart. Most importantly, it's vital that you are knowledgeable in your field.

For example, external auditors need to be qualified and have experience in helping businesses move forwards. Estimators, meanwhile, need strong trade links and good relationships with subcontractors. And occupational health and safety professionals need to be aware of changes in legislation.

A lot of candidates have matching technical skills and experience, so you must think outside the box about the skills you have which increase your attractiveness to a top employer, when you apply for your next job.

Next week, we will discuss some tips on how to highlight your unique selling points, to differentiate yourself from the job-seeking crowd.

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