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Written by Chris Davis
on Sat, 19 May 2012
As the lines between communication channels continue to blur, digital technology is emerging as a game-changer for disseminating information to the public and marketing ...
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Written by Chris Davis
on Sat, 19 May 2012
As the lines between communication channels continue to blur, digital technology is emerging as a game-changer for disseminating information to the...
Written by Chris Davis
on Sat, 19 May 2012
In response to the ever-growing demand from its public relations clients for multi-platform campaigns, ...
Written by Chris Davis
on Sat, 19 May 2012
For Ting Chin, a senior research executive with global market research firm Ipsos, every research project becomes a ...
Written by Chris Davis
on Sat, 19 May 2012
"Curiosity killed the cat" may be a proverb used to warn of the dangers of excessive probing. In the world of market research, however,...
Written by Ginn Fung
on Sat, 18 Feb 2012
The "aftertaste" of Hong Kong's 2008 tax cut on wine has surfaced - not only has the sales and trade volume of wine boomed in ...
Written by Liana Cafolla
on Sat, 18 Feb 2012
As Hong Kong's shops open their doors to millions of highly aspirational mainland Chinese customers, retailers are struggling to ...
Written by Liana Cafolla
on Sat, 18 Feb 2012
Just 22 per cent of privately-owned businesses in Hong Kong use social media to communicate with their customers, a rate that is almost half the...
Written by Liana Cafolla
on Sat, 18 Feb 2012
Think of Hong Kong, and along with the bright lights and world-class cuisine, most people think of exciting shopping possibilities coupled with the...
Written by Rick Gangwani
on Sat, 19 Nov 2011
As the global economy remains volatile, many organisations find themselves in search of talented sales staff to see them through the ...
Written by Contributor
on Fri, 21 Oct 2011
The second half of 2011 has been turbulent across various sectors as hiring sentiment in certain camps has been affected by fears of another global...
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